What to Wear: Your Session Style Guide

Looking great in photos starts with what you wear. Here are our top recommendations to help you feel confident and look amazing.

General Tips

• Solid colors photograph better than busy patterns
• Layers add visual interest and dimension
• Coordinate, don't match - aim for complementary colors
• Avoid logos and large text on clothing
• Iron or steam your clothes beforehand

Portrait Sessions

Individual Portraits

For headshots and personal portraits:

• Classic colors: navy, burgundy, emerald, cream
• Well-fitted clothing that makes you feel confident
• Minimal jewelry that won't distract
• Natural makeup that enhances your features

Family Portraits

• Choose 2-3 complementary colors for the group
• Mix textures (knits, denim, cotton) for visual interest
• Avoid having everyone match exactly
• Consider the location when choosing colors

Brand & Corporate

For professional headshots and brand photography:

• Stick to your brand colors when appropriate
• Classic, timeless pieces photograph best
• Avoid trendy items that may date quickly
• Bring 2-3 outfit options for variety

Events

Formal Events

• Follow the dress code guidelines
• Consider how your outfit will photograph
• Avoid overly reflective fabrics

Casual Events

• Dress authentically for the occasion
• Comfortable shoes (you'll be on your feet!)

What to Avoid

• Neon or very bright colors (can cast color onto skin)
• All-black or all-white outfits (can be tricky to expose)
• Very small stripes or patterns (can create moire effect)
• Clothing with visible brand logos

Preparation Checklist

• [ ] Clothes pressed/steamed
• [ ] Backup outfit packed
• [ ] Comfortable shoes for walking
• [ ] Hair styled as desired
• [ ] Light, natural makeup
• [ ] Get plenty of rest the night before

---

Have questions about what to wear? Contact Info and we'll help you plan the perfect look for your session!